Why your business needs a sales funnel
Funnels aren’t just for college parties. They’re also a way to see more sales and get customers to finally buy.…
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Why ROAS is not the most important metric
By now, you know not to bother with vanity metrics such as likes or shares. You’re actively tracking the performance…
Why Mailchimp is holding back your eCommerce store
If you have an eCommerce store and you’re still using MailChimp, we hate to break it to you, but you…
Why your emails are useless without a CTA
Picture this. A customer walks into your store. They ask questions about almost every item and you help them evaluate…
Split testing your landing page 101
Have a brand new landing page that you haven’t run paid traffic to yet? How about a page that has…
Not sure what to say to your email list?
Sitting in front of a blank screen wondering what on earth to even say to your customer? It can feel…
3 Ways to organically grow your email list
Seeing as you can generate up to 30% of monthly store revenue through email campaigns, your email list is one…
How to write compelling email subject lines
So, you’re not a natural wordsmith. No big deal. If you don’t have the words, there are applications that do.…
How to supercharge your sales funnels
If you’re using ClickFunnels as your funnel-building platform of choice, awesome! That’s what we recommend to our clients. But here’s…
How to boost email open rates
No one likes getting blue ticked. But that’s not the worst thing that can happen when you send out an…
How to catapult your click-through rate
You feel like your emails are killing it, but the stats tell another story. The truth is, your copywriting, design,…
How to create professional graphics on a shoestring budget
So, you want to create scroll-stopping content, but your design skills include pretty much just MS Paint. Don’t panic! You’re…
How often should you post to social media
Your audience is all over social media. It only makes sense that you should be there too. But just how…
Best Email Service Provider for service-based businesses
We’ve worked with our fair share of service-based businesses over the years, setting up their email automations and manual campaigns.…
Best Email Service Provider for eCommerce brands
Choosing the right Email Service Provider (ESP) can make or break the return on investment you see from your email…
Ads not working? It’s not you, it’s your ad account
Everyone likes likes. But successful ad campaigns are about more than just vanity metrics.
Ads not working? It’s not you, it’s your website
Everyone likes likes. But successful ad campaigns are about more than just vanity metrics.
3 Fatal ad account mistakes that are losing you leads
Everyone likes likes. But successful ad campaigns are about more than just vanity metrics.
How much should I spend on Facebook/Instagram ads?
Spend a little and test the waters or go all-in with a big splash? Our clients often ask us how…
How often should I email my list?
Sending emails to your subscriber list is a little like reaching out to your first crush: “Should I text them…
Contest Automation 101
So, you’re like Oprah when it comes to giving away free stuff. Your customers must love you.
Facebook and Instagram advertising: what to expect
So, your ads are live, and you’re excited to see the results. But what kind of results are we talking…
Sunset Automation 101
If we learned anything from Adele and Taylor Swift, it’s that breakups suck.
VIP Automation 101
As we mention quite often, it is much easier to sell to somebody who has already purchased from you than…
Win-Back Automation 101
As long as your business has more than one product skew, a post-purchase flow is crucial to help build repeat…
Are Facebook Ads Right For My Business?
The short and simple answer is no, Facebook ads might not be the best solution for your business. 😲
Post-Purchase Automation 101
As long as your business has more than one product skew, a post-purchase flow is crucial to help build repeat…
Cart Recovery Automation 101
Whoops, looks like you forgot something… That’s right, you’re letting them leave without the items in their cart.
Browse Abandonment Automation 101
Browse abandonment sequences are crucial because they’re based on the site behavior of visitors to your site.
Lead Nurture Automation 101
Sometimes, asking a customer to part with their credit card details is like asking Gollum to part with the ring.…
Email automation for eCommerce: Is it really worth it?
Don’t have the proper automations in place? Then you are leaving money on the table! 💸